A new era is dawning for fans of the prestigious prancing horse brand, with the long-awaited move of the Ferrari SF Côte d'Azur dealership. Now located at 114 Boulevard Sadi Carnot, 06110, Le Cannet, the new building impresses with its dimensions and layout. Proudly occupying 6,000m2 spread over 6 floors, this new showroom redefines the standards of luxury and elegance.
Upon entering, visitors are greeted by a dazzling window display, showcasing some of the brand's jewels. But the real spectacle is revealed inside, where each space offers a unique experience. On the first floor, customers can configure their future Ferrari in a dedicated space, while preowned Ferrari are carefully displayed. The delivery area is innovative, each car is presented in its best light, rotating on a plate for a 360-degree view, accompanied by exceptional sound and visual quality.
The commitment to customer excellence is palpable at every turn, with a VIP lounge area reserved for high-profile customers. On the second floor, a real Ferrari museum delights enthusiasts, exhibiting the emblematic models that have marked the history of the brand.
Level -1 houses the mechanical workshop, where customers' Ferrari pass through the expert hands of our technicians who embody the excellence of automotive expertise. Levels -2 and -3 are reserved for concierge services, providing convenient parking management and ensuring the safety of our customers' precious cars.
This grandiose move did not fail to cause a sensation, marked by a memorable parade during the repatriation of the 80 vehicles from the previous dealership to this new luxury setting. This procession featured an exceptional selection of cars, including several iconic models sporting V12 engines. Among them were the legendary F50 and ENZO, as well as two Iconas, the Daytona SP3 and the Monza SP2.Other hypercars and Ferraris from the Special Series category completed this exceptional convoy (LaFerrari, LaFerrari Aperta, F12 tdf, 599 GTO, 812 Competizione).