Ferrari SF Côte d’Azur Cannes offered its customers an exceptional experience with its Factory Tour, featuring three days of discovery and passion. 

A road trip to Maranello, the brand's birthplace, where some of our customers had the privilege of enjoying a unique immersion in the world of Ferrari.

This adventure began in our showroom with a breakfast prepared by Philippe Tayac, before setting off in convoy for Italy.

On the Mediterranean roads, participants enjoyed the scenery between the sea and the hills.

The first stop was in Genoa for lunch at Trattoria La Brinca, an authentic restaurant renowned for its Ligurian specialities.

Our enthusiasts then headed to the sumptuous Palazzo di Varignana Resort & Spa, nestled in the heart of the Bologna hills.

This carefully selected haven of peace offered our guests an exceptional setting with gardens, swimming pools, a spa and relaxation areas, ideal for recharging their batteries.

The day ended with a refined dinner at Ristorante Opera 02.

The following day, our clients had the privilege of experiencing the Tailored Factory Tour at the heart of the Maranello factory.

A total immersion in the expertise of the Prancing Horse brand, including the manufacture of mechanical parts, the assembly of engines and vehicles, and a visit to the Competition (F1 and GT), Classiche, Bespoke Customisation departments, and the Ferrari Style boutique.

Lunch was held in an iconic location, the Ristorante Montana. The icon of this establishment, Mamma Rossella, welcomed our guests with her authentic recipes in a veritable sanctuary dedicated to automotive history.

After this gourmet break, the participants visited the Ferrari Museum before returning to the hotel to enjoy its facilities and Italian panoramas one last time.

The day ended with a gourmet dinner at Il Grifone restaurant in the Palazzo di Varignana.

Finally, the next morning, our clients set off on their return journey, their minds filled with memories after three exceptional days.